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Digital signage industry trends in 2021

Today’s digital signage solutions have come a long way from the beginning. Digital displays are everywhere, in pharmacies, retail stores, fast food restaurants, stadiums, and even your local dentist’s studio and bank branch, which can help us in our daily lives. Naturally, as the complexity of digital signage increases, retailers and marketers are taking advantage of the value of smart digital signage. According to a report by MarketsandMarketsTM, by 2024, analysts expect the value of the digital signage field to exceed $29 billion. It is expected that the use of new technologies such as OLED and electronic paper displays will contribute to this growth. In addition, the increased use of LEDs and LCDs may be another factor driving the development of the digital signage industry. Another factor that promotes growth is the development of hardware and software. Digital signage is becoming more and more reliable, enabling consumers to receive information through features such as interactivity and personalization. What other digital signage technology trends are expected throughout 2021 and beyond? Size variability may be one of the biggest trends. Retailers and shopping malls can choose a variety of digital displays, including large-screen video walls, smaller devices such as tablets, and shelf edge displays in aisles, all of which have proven consumers participate. As digital signage becomes the basis for consumer or public participation, the demand for customized and personalized messaging continues to increase. In other words, deliver the right message to the right person. 2021 Digital signage industry trends are worth

Digital signage enhances customer experience

Not long ago, the only option for companies that wanted to communicate with customers was traditional signage, such as banners, posters, and light boxes. Today, digital signage has changed the way companies communicate and has prompted them to rethink the customer experience. Traditional signage can only display one message and can only spend a lot of time and effort to update it, while digital signage can be displayed in cycles among multiple messages or advertisements to attract the attention of many target audiences. Now, people can see them in shopping malls, restaurants and retail stores every day. But many companies have not yet converted from traditional logos, and end-customer messaging may be stagnant for weeks or months. As digital signage technology is more affordable and easier to implement than ever, you may be considering adding it to your business. The digital signage that the company uses to expand its business and meet more customer needs has many advantages. Instant update news The ability to update signs as needed benefits both customers and businesses. Real-time updates can help you quickly spread important news to your customers. Restaurants can use real-time updates to highlight manager specials or other sales. The image of a milkshake or a delicious salad can greatly influence the customer’s decision. With the continuous changes in safety messages from local, provincial, municipal, and national health agencies, digital signs have played a particularly important role in different stages of the new coronavirus and can convey information in a timely manner.

Elevate Your Business with Window-Facing Digital Signage

In today’s competitive business landscape, effective marketing and branding are crucial for success. It is essential to capture the attention of customers and distinguish your brand from competitors. One powerful tool that can revolutionize your marketing strategy is window-facing digital signage. With its ability to engage, inform, and captivate, digital signage can be a game-changer for businesses looking to elevate their brand visibility and attract customers.   Understanding Window-Facing Digital Signage Window-facing digital signage refers to the display screens or panels installed on storefront windows, facing outward to the street or passersby. This form of digital signage has evolved significantly in recent years and has become an integral part of modern marketing strategies. The purpose of window-facing displays is to grab the attention of potential customers, convey messages, and create an immersive experience. Its key components include high-resolution displays, media players, content management systems, and interactive features. The benefits of using window-facing digital signage for businesses are vast. Firstly, it provides a dynamic and visually appealing medium to showcase products, services, and promotions. Unlike traditional static signage, digital displays can deliver vivid and engaging content, attracting customers and encouraging them to take action. Additionally, window-facing digital signage allows for real-time updates, enabling businesses to display changing information such as sales, events, or new releases instantly. This flexibility ensures that your messaging is always relevant and up-to-date, maximizing its impact. Maximizing Brand Visibility One of the primary goals of window-facing digital signage is to enhance brand recognition by making your business

55 inch video wall

55 inch 3.5mm narrow bezel video wall study case in Germany

Product: 55 inch 3.5mm narrow bezel DID video wall
Installation time: 2021
Area: Germany
Key features:
• 55 inch 3.5mm narrow bezel video wall

• Original DID-LCD BOE panel
• Good white balance factory setting
• 4K resolution for the whole video wall screen
• Push out bracket, convenient for maintain service
• Daisy chain and DP loop support

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