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Networked digital signage self-service terminal

Networked digital signage can not only upload content through the network, but also centrally control the equipment through the network. This not only solves the problem of content flexibility, but also allows users to independently update the playback content at any time, improve the quality of digital signage content, and bring many benefits to merchants or enterprises from a long-term perspective. First of all, from the appearance. The types of digital signage display terminals are very diverse. In addition to general products with large screens and high-definition features, there are special products such as special-shaped splicing, transparent display, and naked eye 3D to meet the creative application needs of specific users and maximize advertising. The main advertising information can be noticed by the target group. This is a major prerequisite for ensuring the efficiency of transmission. Digital signage display terminal-self-service terminal display-digital signage display Secondly, in terms of content, networked digital signage self-service terminals can achieve online real-time updates, which gives advertisers absolute control over advertising content, and can push advertising information regularly and at fixed points according to the behavioral habits of target audiences. Enhance the accuracy of advertising. At the same time, advertisers can also carry out flexible packaging of advertising based on current affairs hotspots, breaking the rigidity of traditional advertising pushes, and avoiding audience resentment and affecting corporate brands. In the course of business operations, specialized marketing strategies are indispensable. However, a study found that only 20% of traditional marketing campaigns can impress consumers. This also

By the Affective of COIVD-19, as the leader of chip set touch sensor companies of ILITEK, is running out of the touch screen chipset, and all touch screens will increase in price.

In 2020, as the epidemic has stimulated people’s demand for work, study, entertainment and other applications at home, the display industry has achieved rapid development, and the upstream chip of the supply chain is also booming. Affected by the global chip shortage, display driver chips are facing price increases. According to data, the total demand for display driver chips is expected to grow to 8.4 billion in 2021. In the display driver chip market, Taiwanese design companies occupy a dominant position in the LCD field, accounting for nearly 80% of the market in 2020. Heria and ILITEK ranked first and second respectively. Due to the sudden attack of the epidemic in 2019, all factories were halted urgently, resulting in a shortage of ILITEK’s chip inventory. In addition, due to the global shortage of COVID-19 vaccines, only about 11% of Taiwan’s population has been vaccinated, which has caused difficulties for factories to resume work, and has exacerbated the problem of imbalance between supply and demand in the market. Chip prices will continue to rise in the future.

Digital signage enhances customer experience

Not long ago, the only option for companies that wanted to communicate with customers was traditional signage, such as banners, posters, and light boxes. Today, digital signage has changed the way companies communicate and has prompted them to rethink the customer experience. Traditional signage can only display one message and can only spend a lot of time and effort to update it, while digital signage can be displayed in cycles among multiple messages or advertisements to attract the attention of many target audiences. Now, people can see them in shopping malls, restaurants and retail stores every day. But many companies have not yet converted from traditional logos, and end-customer messaging may be stagnant for weeks or months. As digital signage technology is more affordable and easier to implement than ever, you may be considering adding it to your business. The digital signage that the company uses to expand its business and meet more customer needs has many advantages. Instant update news The ability to update signs as needed benefits both customers and businesses. Real-time updates can help you quickly spread important news to your customers. Restaurants can use real-time updates to highlight manager specials or other sales. The image of a milkshake or a delicious salad can greatly influence the customer’s decision. With the continuous changes in safety messages from local, provincial, municipal, and national health agencies, digital signs have played a particularly important role in different stages of the new coronavirus and can convey information in a timely manner.

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