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New market for small-pitch LED displays

As an important carrier of indoor and outdoor advertising, LED display has a natural connection with advertising media. The survey found that in the past year, although the share of LED display in the outdoor application commercial market has shown a growth trend, the growth driver is not the increase in the number of screens, but the value-added of the original screens. According to the statistics of the authoritative research organization HIS, the global digital signage market revenue exceeded 15.1 billion U.S. dollars in 2018, an increase of 6% over the previous year. Among them, the digital signage display that occupies the largest share will achieve more than 6 billion U.S. dollars in revenue by 2021, creating a good development opportunity for the commercial display industry. This means that with the increase in application commercial market demand, the traditional business model is no longer able to promote the sustainable development of the industry. If the LED display industry wants to grow steadily, it must take a refined route and refine its applications. The development of the indoor application commercial market and the heavy investment in digital signage by display manufacturers are just a new attempt to this kind of change. LED advertising machine is also another mode for LED screen to penetrate into the field of digital signage The development of technology and the continuous improvement of market awareness have made the outdoor application of digital signage a trend, and the market scale has expanded rapidly. Related agencies predict that

LCD Panel Type

The display screen can be divided into three types: normal temperature, wide temperature and ultra-wide temperature according to the supported working temperature range. The normal temperature display supports the working temperature between 0 °C and 50 °C, and the wide temperature display supports the working temperature between -20 °C and +70 °C. ℃, the ultra-wide temperature display supports the working temperature between -40℃~+90℃. Usually, the display screen with good low temperature performance will have poor high temperature performance. The wider the operating temperature range, the higher the price. Users can choose suitable display products according to actual use conditions.

Development and Prospects of Digital Signage

Digital signage is a relatively advanced identification product. In recent years, we have seen more and more digital signage in reality, and the application scenarios are gradually expanding in depth. If you follow a relatively stereotyped expression, that’s it. “Digital Signage” is a brand-new media concept. It refers to public places where large shopping malls, supermarkets, hotel lobbies, restaurants, cinemas and others converge. Multimedia professional audio-visual system for financial and entertainment information.” In fact, the digital signage we currently see does stay at the basic display stage, but we can’t simply interpret the digital signage as an advertising machine, because the advertising machine is one-way The information conveying itself does not recognize the user’s behavior or instructions, and we now focus more on the intelligentization of digital signage, which is the essence of the development of digital signage. Compared with traditional display signs, one of the biggest features of digital signage is that it can interact with users. This interaction may be in a variety of ways, such as traditional mechanical buttons, touch screens, mobile phone scan codes to send related instructions, and even voice. There are also body movements, etc., which can all be used as interactive methods. In fact, we can deeply experience this in the field of science and education, especially in the robot-related interaction process, we can interact with the big screen through body movements. This is theoretically a typical development direction of digital signage. . In the initial stage, the digital signage we understand is

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