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Digital signage VS LED advertising machine, which is better

With the vigorous advancement of the country’s new infrastructure during the “14th Five-Year Plan” period and the development of the contactless economy in the post-epidemic era, enterprises, governments, transportation, education, medical and other fields will accelerate intelligent and digital transformation, and smart display terminals have become an industry An indispensable basic carrier in digitization. As the application scenarios of smart commercial display become more and more extensive, its industrial value is constantly improving, and it has become an important strategically significant field in the electronic information industry. As an important part of the LED display, it is natural to not miss this blue ocean market with unlimited prospects. Two commercial display products, digital signage and LED advertising machine, have occupied most of the outdoor commercial display market share in recent years. In today’s market, digital signage is dominated by outdoor commercial display, mainly LCD, and the current LED outdoor advertising machine is also a commercial display product that has only gradually emerged in recent years. Why did digital signage come into being? LCD or LED? Along with the development trend of digital information technology, commercial offices such as merchants, enterprises, and units have already begun to switch to digital propaganda. Traditional posters, leaflets, banners, etc. have all begun to show a substantial reduction, as there are many digital devices that can replace them, and the effect is even better. In today’s day when digital information becomes normal, digital signage has come into life, and the work of publicity and display

Three development trends of digital signage

Digital signage has been developed for many years, but due to various objective reasons, it has not yet been popularized on a large scale. However, in some government service establishments and high-end commercial establishments, digital signage has been widely adopted. This shows that digital signage Signage is moving forward along the logical route of commercial development, and it has not stopped, let alone its development. Based on years of experience in digital signage projects, we believe that the following three changes are initially expected in digital signage in the next three to five years: Development trend 1, response methods will be more diversified As far as the interactive mode of digital signage is concerned, the response mode is relatively simple. Basically, it is operated by the touch screen. After clicking, the digital signage will make corresponding actions according to relevant instructions, such as issuing tickets and so on. However, people’s pursuit is endless, and more needs have not been met for the time being. At this time, new solutions are often needed to solve these pain points. Therefore, will there be new ways to respond in the future? , The answer is yes, such as voice interaction, voice interaction, and interconnection with mobile phones, etc., may be the specific form of future response methods. Development trend 2, the full integration of reality and virtual We are no longer unfamiliar with the terms augmented reality (AR) and virtual reality (VR), because over the years, the development of AR and VR has

Technical transformation of DLP seamless splicing screen

What is the reason why mainstream DLP seamless splicing screen companies have spared no effort to invest in cross-border? Looking at the development of the entire large-screen splicing industry, the cross-border layout is a choice that relevant companies have to make. The only difference lies in where the company will focus its efforts. In the past large-screen splicing field, DLP seamless splicing large-screen large screens are the well-deserved leader. Moreover, due to the high technical threshold of the industry and the limited number of enterprises engaged, it has been able to maintain a high profit margin. With the high-end development of LCD splicing and the rise of small-pitch LED screens, DLP seamless splicing screens are no longer unique from the application market level, and are squeezed due to inherent technical defects. Subsequently, in order to maintain the established operating profit, although DLP seamless splicing screen companies actively involved in liquid crystal display and small pitch, they have lost their original monopoly advantage. Obviously, this development model is not the traditional DLP without Sewing splicing screen companies want. In the face of a rapidly changing market, if DLP seamless splicing screen companies want to maintain their leading business model, break the inherent business circle, and find a new point of force, it has become the most effective means. From a long-term development perspective, from a single operation to a diversified operation, the corporate interests of DLP seamless splicing screens will be more guaranteed, but for the DLP seamless splicing screen industry

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