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Digital signage plays an important role today

Compared with online advertising, digital signage is obviously more attractive. As an effective tool, including retail, hospitality, healthcare, technology, education, sports or corporate environments, digital signage can be used to effectively communicate with users. There is no doubt that digital signage has become the preferred marketing tool for companies. Digital signage has become a part of our daily lives. LED displays are very common in airports and railway stations, and are often used to display information such as departure and arrival time. In addition, in the catering industry, digital menus are also very common. Compared with ten years ago, people today are more accustomed to the digital world, and this is why digital signage is more important in today’s world. Why is digital signage more important in today’s world? LED displays can help companies feel their presence in a highly competitive business environment. Digital signage attracts attention with eye-catching fonts, text, animations and full-motion videos. Digital signage in public places can be presented to more people than Internet video. These low-maintenance screens are the perfect solution for product marketing. Therefore, if you want a marketing method that is cheaper than TV ads but can attract more people, then digital signage is the answer. 90% of the information processed by our brain is visual information. More than 60% of people use digital displays to learn more about products. Research shows that 40% of customers believe that indoor LED displays will affect their purchasing decisions. LED display can attract consumers to increase

Digital signage enhances customer experience

Not long ago, the only option for companies that wanted to communicate with customers was traditional signage, such as banners, posters, and light boxes. Today, digital signage has changed the way companies communicate and has prompted them to rethink the customer experience. Traditional signage can only display one message and can only spend a lot of time and effort to update it, while digital signage can be displayed in cycles among multiple messages or advertisements to attract the attention of many target audiences. Now, people can see them in shopping malls, restaurants and retail stores every day. But many companies have not yet converted from traditional logos, and end-customer messaging may be stagnant for weeks or months. As digital signage technology is more affordable and easier to implement than ever, you may be considering adding it to your business. The digital signage that the company uses to expand its business and meet more customer needs has many advantages. Instant update news The ability to update signs as needed benefits both customers and businesses. Real-time updates can help you quickly spread important news to your customers. Restaurants can use real-time updates to highlight manager specials or other sales. The image of a milkshake or a delicious salad can greatly influence the customer’s decision. With the continuous changes in safety messages from local, provincial, municipal, and national health agencies, digital signs have played a particularly important role in different stages of the new coronavirus and can convey information in a timely manner.

How to maintain DLP seamless splicing screen

How to do regular maintenance of large-screen optical equipment, DLP seamless splicing screen wall maintenance guide, as long as you remember and follow it, DLP seamless splicing screen wall will be no problem for 50 years. 1. Put the large-screen optical equipment in an environment that is easy to ventilate to increase the service life of the bulb of the large-screen optical equipment. 2. Regular cleaning of large-screen optical equipment can improve the brightness and contrast of the large-screen display system (increased by 10% to 30%). 3. When the temperature is very low, it will affect the normal use of the outdoor large screen. Generally, it is recommended to temporarily stop using it when it is below minus 30 degrees Celsius. Of course, taking other measures, such as installing an air conditioner in the box, can also ensure normal use. 4. Pay attention to the maintenance of daily optical components (color wheel, LCD panel, polarizer, lens, etc.) to prevent premature aging. 5. If the DLP seamless splicing wall fails, please contact the manufacturer in time. The above five points are the maintenance guide for DLP seamless splicing screen wall for everyone. I hope you will pay more attention to it during use.

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