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Six characteristics of digital signage welcomed by the market

With the increasing development of commerce and consumption, the demand for digital signage is also increasing. With its networked, digitized, and informatized multimedia digital signage, it has become a bright spot in the advertising media market. Furthermore, from the point of view of the application fields and functional uses of digital signage, it has gradually been integrated into all aspects of people’s life and work. The following editor  will reveal the 6 major characteristics of digital signage that are popular in the market: 1. The multi-media nature of digital signage Digital signage can spread a variety of media information. Information such as sound, text, images, etc. makes ignorant and uninteresting advertisements more vivid and humane. And can give full play to the creativity and initiative of the store. 2. The time domain of digital signage The ultimate goal of digital signage is to occupy the market share of advertising, and digital signage can surpass the constraints of time and space for advertising. However, most businesses will control the time period to play advertisements, effectively spreading the effectiveness of advertisements. 3. The technicality of digital signage Digital signage must have certain technical support to help merchants promote sales. It can change traditional concepts and enhance the needs of merchants and customers. For digital signage operations, video editing, computer technology, image processing and other compound talents, can they have a competitive advantage in the market. 4. Personalization of digital signage In the store, when the salesman sees the customer coming to the

How to make the LED display screen more high-definition

Improve the contrast of the LED display: Contrast is one of the key factors that affect the visual effect. Generally speaking, the higher the contrast, the clearer and more vivid the image, and the brighter and brighter the color. High contrast is very helpful for image clarity, detail performance, and gray level performance. Increase the gray level of the LED display: the gray level of the LED display refers to the brightness level that can be distinguished from the darkest to the brightest of the single primary color brightness. The higher the gray level of the LED display, the richer the color , The color is brighter; on the contrary, the display color is single and the change is simple. The increase of the gray level can greatly increase the color depth, making the display level of the image color increase geometrically. Nowadays, many LED display manufacturers can set the gray scale of the display to 14bit~16bit, so that the image level can distinguish the details and the display effect is more delicate, vivid, and colorful. Narrowing the dot pitch of the LED display: narrowing the dot pitch of the LED display can greatly improve the clarity of the display screen, because the smaller the dot pitch, the higher the pixel density per unit area of ​​the LED display, and the more details that can be displayed More, the screen display is more delicate and lifelike. The combination of LED display and video processor: The LED video processor can use

Up to 50%? LCD panel “price surge” may last until next year

Recently, the price rise trend of LCD is very obvious. Some original manufacturers have adjusted the ex-factory price many times, and some even adjusted the price more than 20% at one time “A panel factory recently raised its price twice in a row, each time adding 5 yuan to the original price. In fact, this kind of increase is not surprising in the industry”. The source said.   The cause and effect of this price increase   As for price increase, we are more concerned about price increase, duration and category. In fact, in this round of price increase, the rise of different LCD screens is not the same.   There are structural differences in the price increase. The main performance is that the price of low-end LCD products increased by 20% – 30% or even 40% – 50%.LTPS (low temperature polycrystalline silicon) screen and AMOLED (active matrix organic light emitting diode panel) used in high-end mobile phones have little or no price increase. At the same time, 32″ and 38.5″ LCD screens for small size TV sets have fallen below the cost price of materials, and manufacturers have been seeking price increases in recent months, while the price of 70″ or more LCD screens for large size TV sets has not fluctuated much. LCD agent Shenzhen weishixin Co., Ltd. Chairman Lu Naiming said.   According to reports, the last price rise cycle of LCD was from 2016 to 2017, and its overall market price has been falling since 2018.

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