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Advantages of digital signage in smart transportation scenarios

With the rapid development of digital information technology, the overall technology in the urban transportation field has also been effectively improved, and information modernization and intelligence have gradually been realized, and “smart transportation” has gradually been realized from the concept. Based on the background of smart transportation, how to realize the smart display of traffic information is the key. In-depth analysis of the application and advantages of digital signage in smart transportation, aviation, subway and rail transit. Airport flight display application With the rapid development of social processes, the digital construction of urban airports not only assumes the responsibility of aviation infrastructure, but also becomes the central hub of regional economic integration and urban internationalization. The year-on-year increase in passenger throughput and the continuous improvement of airport service quality have placed stringent requirements on real-time information updates and display equipment at the airport. Actually used in airport scenarios, digital signage can be used as a large aviation display screen to realize the intelligent display of information. On the one hand, after being equipped with the CMS messaging system, it can realize the unified scheduling and control of the information released by multiple terminal devices, present flight and boarding gate information in real time, realize flight information guidance, meet the needs of passenger flow information identification, and can also follow up in time. Check-in status of each flight to enhance the passenger’s flight experience; in addition, information such as flight number, remaining flight tickets, city weather and other information can also

Digital Signage Market Analysis Report

After conducting an in-depth study of the digital signage market, the report assesses current and future market opportunities in the market. It focuses on many main driving factors and limiting factors affecting market expansion. Then, in this report, key trends and segmentation analysis and all areas are covered. It includes historical data, importance, statistical data, scale and share, market analysis of major products and market trends of major participants, as well as market prices and demand. In 2017, the global digital signage market was worth 6.81 billion U.S. dollars and will reach 8.675 billion U.S. dollars by the end of 2022, with a compound annual growth rate of 5.62% from 2017 to 2022. Digital signage is a sub-part of the signage. Digital displays use technologies such as LCD, LED, and Projection to display content, such as digital images, videos, streaming media, web pages, weather data, restaurant menus or text. They can be found in public places, transportation systems, museums, stadiums, retail stores, hotels, restaurants, and company buildings to provide wayfinding, exhibitions, marketing, and outdoor advertising. Digital signage can be divided into four categories: 40 “types below, 40”-50 “types, 50”-60 “types and greater than 60” types. The 40 “-50” type accounted for the highest proportion of the sales market, accounting for 41.07% in 2017, followed by the 50 “-60″ type, accounting for 35.81%, and the 40” or below type accounting for 16.39%. The sales market share of global digital signage in retail, healthcare, hotel, transportation and other fields has remained stable.

Outdoor Digital Signage – 5 Tips of Making It Effective

Vying for consumers’ attention is a lot tougher now in this new age of content. You need to up your game to compete with online ads. Nonetheless, your outdoor signages can still play a significant role in bringing in more exposure for your brand. To make sure it stands from the rest, you should consider going digital. According to Grand View Research, the overall spending for outdoor digital signage displays reached $21.49 billion in 2020. Experts believe that this trend will only continue to grow in the coming years. So get on with the times and explore how digital signages can become effective marketing platforms for your business to increase sales. With that, here are some useful tips in creating your outdoor digital signages. 1. Choose the right software Going digital with your outdoor signages means investing in a reliable digital signage software. This tool will allow you to manage your signages remotely and in real-time. With numerous options available, you might struggle in choosing the right one for your business. And while there is no such thing as a “perfect” software, there are some digital signage software features and benefits you should look out for. For one, you would want a user-friendly software. After all, not everyone can be experts on programming. You need an intuitive platform that will allow you to painlessly perform and automate essential tasks. Another element you should look out for is security. The digital space is often the hunting grounds for hackers, scammers, and fraudsters. Hence,

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