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Tracing back to history, the digital signage industry started with simple outdoor advertising. Until now, in such a digital age, digital signage serves all walks of life every day and displays information in public places. It has developed into a comprehensive communication platform. Samsung is at the forefront of the digital signage industry and has promoted the development of the industry through a series of technological innovations. Over the years, Samsung has overcome many difficulties in the development of the industry and has continued to introduce innovative products that are popular with consumers. Take a look at the development history of Samsung SMART Signage digital signage in the past ten years, as well as the achievements and breakthroughs made today. 1 debut at the airport “If it is only for displaying information, what is the necessity of installing large digital signage indoors? What is the difference between digital signage and TV screen?” This is the beginning of the 21st century, when digital signage first appeared in public view. Sungtae Lee is a frequently asked question. Lee is one of the pioneers of commercial signage products in the visual display division of Samsung Electronics. On many occasions, he had to explain the difference between Samsung products and other products by introducing the value of digital signage and product features. “At that time, we firmly believed that digital signage will profoundly change the way people communicate, but it is not as easy to accept as we originally imagined.” Lee said.   *In

With the increasing development of commerce and consumption, the demand for digital signage is also increasing. With its networked, digitized, and informatized multimedia digital signage, it has become a bright spot in the advertising media market. Furthermore, from the point of view of the application fields and functional uses of digital signage, it has gradually been integrated into all aspects of people’s life and work. The following editor  will reveal the 6 major characteristics of digital signage that are popular in the market: 1. The multi-media nature of digital signage Digital signage can spread a variety of media information. Information such as sound, text, images, etc. makes ignorant and uninteresting advertisements more vivid and humane. And can give full play to the creativity and initiative of the store. 2. The time domain of digital signage The ultimate goal of digital signage is to occupy the market share of advertising, and digital signage can surpass the constraints of time and space for advertising. However, most businesses will control the time period to play advertisements, effectively spreading the effectiveness of advertisements. 3. The technicality of digital signage Digital signage must have certain technical support to help merchants promote sales. It can change traditional concepts and enhance the needs of merchants and customers. For digital signage operations, video editing, computer technology, image processing and other compound talents, can they have a competitive advantage in the market. 4. Personalization of digital signage In the store, when the salesman sees the customer coming to the