digital signage vs television

In 2020, as the epidemic has stimulated people’s demand for work, study, entertainment and other applications at home, the display industry has achieved rapid development, and the upstream chip of the supply chain is also booming. Affected by the global chip shortage, display driver chips are facing price increases. According to data, the total demand for display driver chips is expected to grow to 8.4 billion in 2021. In the display driver chip market, Taiwanese design companies occupy a dominant position in the LCD field, accounting for nearly 80% of the market in 2020. Heria and ILITEK ranked first and second respectively. Due to the sudden attack of the epidemic in 2019, all factories were halted urgently, resulting in a shortage of ILITEK’s chip inventory. In addition, due to the global shortage of COVID-19 vaccines, only about 11% of Taiwan’s population has been vaccinated, which has caused difficulties for factories to resume work, and has exacerbated the problem of imbalance between supply and demand in the market. Chip prices will continue to rise in the future.

World is now changing and using new technologies to get high performance as well as cost effective solution. As in the past, SAMSUNG, LG, AUO, BOE, and other well-known LCD panel suppliers only provided fully finished panels, resulting in high costs. With the advancement of the LCD industry, the cost of a whole machine is now lower than the cost of an LCD panel. As a result, Clients are looking for another cost-effective solution to assure a reasonable profit. Then, in order to reduce the material cost of the External Frame, the Open Cell solution is developed, which helps up the expansion of small-scale companies in the LCD industry. So, what is open cell solution and how it’s going to make a cost effective solution? An Open Cell is just a part of LCD panel without backlight. As we all know that getting the fully finished LCD panel (Traditional LCD module product) from SAMSUNG, LG, AUO, BOE, and other well-known suppliers were expensive. But, if we use Open cell solution to assemble all parts by ourselves to achieve the complete LCD module panel that would be very cost effective. In another approach, the Open Cell solution will not only reduce the cost of the LCD screen, but will also make the entire machine thinner than before. Certainly, a solution with a cheaper cost and a more fashionable appearance is currently very popular. The Open Cell Solution products will be the dominant trend in the LCD sector in the near future.