digital signage uses

Networked digital signage can not only upload content through the network, but also centrally control the equipment through the network. This not only solves the problem of content flexibility, but also allows users to independently update the playback content at any time, improve the quality of digital signage content, and bring many benefits to merchants or enterprises from a long-term perspective. First of all, from the appearance. The types of digital signage display terminals are very diverse. In addition to general products with large screens and high-definition features, there are special products such as special-shaped splicing, transparent display, and naked eye 3D to meet the creative application needs of specific users and maximize advertising. The main advertising information can be noticed by the target group. This is a major prerequisite for ensuring the efficiency of transmission. Digital signage display terminal-self-service terminal display-digital signage display Secondly, in terms of content, networked digital signage self-service terminals can achieve online real-time updates, which gives advertisers absolute control over advertising content, and can push advertising information regularly and at fixed points according to the behavioral habits of target audiences. Enhance the accuracy of advertising. At the same time, advertisers can also carry out flexible packaging of advertising based on current affairs hotspots, breaking the rigidity of traditional advertising pushes, and avoiding audience resentment and affecting corporate brands. In the course of business operations, specialized marketing strategies are indispensable. However, a study found that only 20% of traditional marketing campaigns can impress consumers. This also

Digital signage application scenarios are relatively extensive. In recent years, with the upgrading of urban development, the environment is getting better and better and more convenient. The application of digital signage in the sign system is also an important force in these changes. However, if you want to ask sign manufacturers, where can digital signage be used? Or a certain party said, is my place suitable for digital signage? Maybe most people will say yes, or you can give a general situation, but what are the usage scenarios? These may not be something that everyone can recite. Below, based on Kesai’s years of experience in digital signage projects, we have To make a systematic combing of application scenarios, the following will start from 5 aspects: Application scenario 1, in the field of new retail, our feelings are more obvious. For example, many large supermarkets now use self-service cash registers and self-service load-bearing machines. These are actually some digital signage equipment that are closely related to our daily lives. We The high-frequency participation of products shows that this demand will receive more and more attention from all aspects, and it is also one of the directions of fierce competition in the direction of digital signage in the future. Application Scenario 2: Fashionable catering industry. In fact, in the catering industry, we have a basic version of self-service ordering service terminals, as well as equipment for arranging and calling numbers. The catering industry is also one of the earlier cited areas of