digital signage retail

digital signage

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Development and Prospects of Digital Signage

Digital signage is a relatively advanced identification product. In recent years, we have seen more and more digital signage in reality, and the application scenarios are gradually expanding in depth. If you follow a relatively stereotyped expression, that’s it. “Digital Signage” is a brand-new media concept. It refers to public places where large shopping malls, supermarkets, hotel lobbies, restaurants, cinemas and others converge. Multimedia professional audio-visual system for financial and entertainment information.” In fact, the digital signage we currently see does stay at the basic display stage, but we can’t simply interpret the digital signage as an advertising machine, because the advertising machine is one-way The information conveying itself does not recognize the user’s behavior or instructions, and we now focus more on the intelligentization of digital signage, which is the essence of the development of digital signage. Compared with traditional display signs, one of the biggest features of digital signage is that it can interact with users. This interaction may be in a variety of ways, such as traditional mechanical buttons, touch screens, mobile phone scan codes to send related instructions, and even voice. There are also body movements, etc., which can all be used as interactive methods. In fact, we can deeply experience this in the field of science and education, especially in the robot-related interaction process, we can interact with the big screen through body movements. This is theoretically a typical development direction of digital signage. . In the initial stage, the digital signage we understand is

Digital Signage Advantage characteristics

System advantages 1. Centralized control and centralized management: Through the WAN network remote control, there is no need to manually change the card or insert the card, so that different places, different audiences, and different time periods can play different advertising information content. Software upgrades can also be operated remotely, without manual presence. 2. Real-time release: Immediately release emergency information, emergencies, and insert media files to achieve the simultaneous release of bank foreign exchange, fund interest rates, policies and regulations, promotional activities, weather forecasts, clocks and other instant information. 3. Stability: Efficient and stable embedded design, plug and play, no virus infection. 4. Split screen display: At the same time, multiple information combinations such as audio, video, pictures, letters, etc. are played to realize the free adjustment of any position of videos, pictures, and subtitles, which solves the contradiction that only advertising is less concerned or only entertainment programs have no advertising value. 5. Information security: The use of special pricing technology can control the broadcast of all non-audited programs, effectively ensuring the safety of outdoor media transmission. 6. HD playback: Supports high-definition playback of MPEG1, MPEG2, MPEG4, WMV9, H.264 and other media (except for the two formats of rm and mkv, other media formats are basically supported.). Internet function 1. Support all existing IP networks, support various network protocols and provide service quality assurance. 2. Real-time information release: rolling subtitles, pictures, video clips, etc. 3. The network updates the broadcast content without manual replacement. 4. The playback terminal can

Digital signage plays an important role today

Compared with online advertising, digital signage is obviously more attractive. As an effective tool, including retail, hospitality, healthcare, technology, education, sports or corporate environments, digital signage can be used to effectively communicate with users. There is no doubt that digital signage has become the preferred marketing tool for companies. Digital signage has become a part of our daily lives. LED displays are very common in airports and railway stations, and are often used to display information such as departure and arrival time. In addition, in the catering industry, digital menus are also very common. Compared with ten years ago, people today are more accustomed to the digital world, and this is why digital signage is more important in today’s world. Why is digital signage more important in today’s world? LED displays can help companies feel their presence in a highly competitive business environment. Digital signage attracts attention with eye-catching fonts, text, animations and full-motion videos. Digital signage in public places can be presented to more people than Internet video. These low-maintenance screens are the perfect solution for product marketing. Therefore, if you want a marketing method that is cheaper than TV ads but can attract more people, then digital signage is the answer. 90% of the information processed by our brain is visual information. More than 60% of people use digital displays to learn more about products. Research shows that 40% of customers believe that indoor LED displays will affect their purchasing decisions. LED display can attract consumers to increase

digital signage retail

86 Inch Floor Standing Kiosk

Product: 86 inch Floor Standing Kiosk
Installation time: 2022
Area: Brunei International Airport
Key features:
• 4K Display
• Super slim body

• Automatic temperature control
• Integrated multiple CMS
• Plug and Play

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