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digital signage

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Features of Digital Signage

Digital signage is a brand-new media concept. It refers to a multimedia professional that publishes business, financial and entertainment information through large-screen terminal display devices in large shopping malls, supermarkets, hotel lobbies, restaurants, cinemas and other public places. Audiovisual system. Its purpose is to broadcast advertising information to a specific group of people in a specific physical place and a specific time period, so that it has the effect of advertising. In public places, the convenient Digital Signage is expected to meet the public’s needs for information circulation. Only with the help of Digital Signage, information can be transmitted to the public, publicity, etc.; with the touch screen technology that is simple to operate and easy to maintain, it is suitable for inquiries and visits of different groups of people, and expands the scope of information transmission. It can provide the public with traffic information, self-booking/appointment, public facilities query, tourism, entertainment, special catering and other public query information. The use of wireless communication terminal equipment can also facilitate the downloading of query results, which is an excellent solution for improving public information and shaping the image of the city. It can be effectively applied to typical places such as government affairs halls, squares, airports, stations, hotels, etc. The invention of digital signage provides people with a new and dynamic way of information exchange. Whether on the street or in a department store, people can often see signs promoting the latest products. Business people who travel frequently are also very familiar

Three development trends of digital signage

Digital signage has been developed for many years, but due to various objective reasons, it has not yet been popularized on a large scale. However, in some government service establishments and high-end commercial establishments, digital signage has been widely adopted. This shows that digital signage Signage is moving forward along the logical route of commercial development, and it has not stopped, let alone its development. Based on years of experience in digital signage projects, we believe that the following three changes are initially expected in digital signage in the next three to five years: Development trend 1, response methods will be more diversified As far as the interactive mode of digital signage is concerned, the response mode is relatively simple. Basically, it is operated by the touch screen. After clicking, the digital signage will make corresponding actions according to relevant instructions, such as issuing tickets and so on. However, people’s pursuit is endless, and more needs have not been met for the time being. At this time, new solutions are often needed to solve these pain points. Therefore, will there be new ways to respond in the future? , The answer is yes, such as voice interaction, voice interaction, and interconnection with mobile phones, etc., may be the specific form of future response methods. Development trend 2, the full integration of reality and virtual We are no longer unfamiliar with the terms augmented reality (AR) and virtual reality (VR), because over the years, the development of AR and VR has

Six characteristics of digital signage welcomed by the market

With the increasing development of commerce and consumption, the demand for digital signage is also increasing. With its networked, digitized, and informatized multimedia digital signage, it has become a bright spot in the advertising media market. Furthermore, from the point of view of the application fields and functional uses of digital signage, it has gradually been integrated into all aspects of people’s life and work. The following editor  will reveal the 6 major characteristics of digital signage that are popular in the market: 1. The multi-media nature of digital signage Digital signage can spread a variety of media information. Information such as sound, text, images, etc. makes ignorant and uninteresting advertisements more vivid and humane. And can give full play to the creativity and initiative of the store. 2. The time domain of digital signage The ultimate goal of digital signage is to occupy the market share of advertising, and digital signage can surpass the constraints of time and space for advertising. However, most businesses will control the time period to play advertisements, effectively spreading the effectiveness of advertisements. 3. The technicality of digital signage Digital signage must have certain technical support to help merchants promote sales. It can change traditional concepts and enhance the needs of merchants and customers. For digital signage operations, video editing, computer technology, image processing and other compound talents, can they have a competitive advantage in the market. 4. Personalization of digital signage In the store, when the salesman sees the customer coming to the

55 inch video wall

55 inch 3.5mm narrow bezel video wall study case in Germany

Product: 55 inch 3.5mm narrow bezel DID video wall
Installation time: 2021
Area: Germany
Key features:
• 55 inch 3.5mm narrow bezel video wall

• Original DID-LCD BOE panel
• Good white balance factory setting
• 4K resolution for the whole video wall screen
• Push out bracket, convenient for maintain service
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32 inch high brightness open frame study case in Europe

Product: 32 inch high brightness open frame
Installation time: 2019
Area: Europe
Key features:
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