digital signage media appliance xmp-6250

digital signage

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Networked digital signage self-service terminal

Networked digital signage can not only upload content through the network, but also centrally control the equipment through the network. This not only solves the problem of content flexibility, but also allows users to independently update the playback content at any time, improve the quality of digital signage content, and bring many benefits to merchants or enterprises from a long-term perspective. First of all, from the appearance. The types of digital signage display terminals are very diverse. In addition to general products with large screens and high-definition features, there are special products such as special-shaped splicing, transparent display, and naked eye 3D to meet the creative application needs of specific users and maximize advertising. The main advertising information can be noticed by the target group. This is a major prerequisite for ensuring the efficiency of transmission. Digital signage display terminal-self-service terminal display-digital signage display Secondly, in terms of content, networked digital signage self-service terminals can achieve online real-time updates, which gives advertisers absolute control over advertising content, and can push advertising information regularly and at fixed points according to the behavioral habits of target audiences. Enhance the accuracy of advertising. At the same time, advertisers can also carry out flexible packaging of advertising based on current affairs hotspots, breaking the rigidity of traditional advertising pushes, and avoiding audience resentment and affecting corporate brands. In the course of business operations, specialized marketing strategies are indispensable. However, a study found that only 20% of traditional marketing campaigns can impress consumers. This also

Six characteristics of digital signage welcomed by the market

With the increasing development of commerce and consumption, the demand for digital signage is also increasing. With its networked, digitized, and informatized multimedia digital signage, it has become a bright spot in the advertising media market. Furthermore, from the point of view of the application fields and functional uses of digital signage, it has gradually been integrated into all aspects of people’s life and work. The following editor  will reveal the 6 major characteristics of digital signage that are popular in the market: 1. The multi-media nature of digital signage Digital signage can spread a variety of media information. Information such as sound, text, images, etc. makes ignorant and uninteresting advertisements more vivid and humane. And can give full play to the creativity and initiative of the store. 2. The time domain of digital signage The ultimate goal of digital signage is to occupy the market share of advertising, and digital signage can surpass the constraints of time and space for advertising. However, most businesses will control the time period to play advertisements, effectively spreading the effectiveness of advertisements. 3. The technicality of digital signage Digital signage must have certain technical support to help merchants promote sales. It can change traditional concepts and enhance the needs of merchants and customers. For digital signage operations, video editing, computer technology, image processing and other compound talents, can they have a competitive advantage in the market. 4. Personalization of digital signage In the store, when the salesman sees the customer coming to the

Digital Signage Advantage characteristics

System advantages 1. Centralized control and centralized management: Through the WAN network remote control, there is no need to manually change the card or insert the card, so that different places, different audiences, and different time periods can play different advertising information content. Software upgrades can also be operated remotely, without manual presence. 2. Real-time release: Immediately release emergency information, emergencies, and insert media files to achieve the simultaneous release of bank foreign exchange, fund interest rates, policies and regulations, promotional activities, weather forecasts, clocks and other instant information. 3. Stability: Efficient and stable embedded design, plug and play, no virus infection. 4. Split screen display: At the same time, multiple information combinations such as audio, video, pictures, letters, etc. are played to realize the free adjustment of any position of videos, pictures, and subtitles, which solves the contradiction that only advertising is less concerned or only entertainment programs have no advertising value. 5. Information security: The use of special pricing technology can control the broadcast of all non-audited programs, effectively ensuring the safety of outdoor media transmission. 6. HD playback: Supports high-definition playback of MPEG1, MPEG2, MPEG4, WMV9, H.264 and other media (except for the two formats of rm and mkv, other media formats are basically supported.). Internet function 1. Support all existing IP networks, support various network protocols and provide service quality assurance. 2. Real-time information release: rolling subtitles, pictures, video clips, etc. 3. The network updates the broadcast content without manual replacement. 4. The playback terminal can

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