digital signage market

Digital signage is a brand new media concept, which refers to public places where large shopping malls, supermarkets, hotel lobbies, restaurants, cinemas and others converge, and publish business, finance and entertainment through large-screen terminal display devices. Information multimedia professional audio-visual system. Its purpose is to broadcast advertising information to a specific group of people in a specific physical place and a specific time period, so that it has the effect of advertising. In foreign countries, some people put it alongside paper media, radio, television, and the Internet, calling it the “fifth media.” Overview With the continuous development of modern technology, the application of digital display technology will be everywhere. Digital signage relies on the integration of network and multimedia technologies to release and process information in the form of media, and interact with customer feedback in a timely manner. It has been widely used in finance, telecommunications, hospitals, stores, supermarkets, hotels, public places and other fields. The system adopts advanced design concepts and open interfaces, which can integrate a variety of applications. The digital signage system can count and record the playing time, number of times and playing range of multimedia content. It can also realize more powerful interactive functions while playing, which brings opportunities for the creation of new media. Features 1. Foolish program editing interface. Operators can use editing and publishing software to publish various text, icons, animations, videos, audio information and other digital information anytime, anywhere without special training, and integrate them into a “digital sign” for

Compared with traditional advertising machines, what are the advantages of LCD advertising machines? The following editor will leave a brief introduction: The LCD advertising machine is very convenient to maintain the advertising content. The traditional advertising machine needs to copy the content with a computer first, and then a dedicated person will go to the advertising machine outlet to replace the CF card, which causes a waste of human resources and is very inefficient; the electronic online advertising machine is accessed through the Internet IP and passed in the office. Control the host, directly download the content to be updated to the advertising machine, and can delete, sort, set playback rules, interstitial control, aerial control, etc., all can be completed in a few minutes, and save a lot of labor costs. The advertising playback management of the LCD advertising machine has become more flexible and faster. Traditional LCD advertising players need to pre-arrange the program playlists. How to broadcast at the outlets usually takes a long time to implement after the arrangement is completed, and it is very inconvenient to replace one round and requires a lot of manpower; electronic online advertising players This problem can be solved easily. All outlets arrange programs, change, insert broadcast, and broadcast arrangements only need to be controlled by software on the server management side, and the order can be issued. It can be said that an advertisement can be placed overnight. To broadcast on designated outlets in various cities, the speed is very

With the rapid development of digital information technology, the overall technology in the urban transportation field has also been effectively improved, and information modernization and intelligence have gradually been realized, and “smart transportation” has gradually been realized from the concept. Based on the background of smart transportation, how to realize the smart display of traffic information is the key. In-depth analysis of the application and advantages of digital signage in smart transportation, aviation, subway and rail transit. Airport flight display application With the rapid development of social processes, the digital construction of urban airports not only assumes the responsibility of aviation infrastructure, but also becomes the central hub of regional economic integration and urban internationalization. The year-on-year increase in passenger throughput and the continuous improvement of airport service quality have placed stringent requirements on real-time information updates and display equipment at the airport. Actually used in airport scenarios, digital signage can be used as a large aviation display screen to realize the intelligent display of information. On the one hand, after being equipped with the CMS messaging system, it can realize the unified scheduling and control of the information released by multiple terminal devices, present flight and boarding gate information in real time, realize flight information guidance, meet the needs of passenger flow information identification, and can also follow up in time. Check-in status of each flight to enhance the passenger’s flight experience; in addition, information such as flight number, remaining flight tickets, city weather and other information can also