digital signage benefits

With the vigorous advancement of the country’s new infrastructure during the “14th Five-Year Plan” period and the development of the contactless economy in the post-epidemic era, enterprises, governments, transportation, education, medical and other fields will accelerate intelligent and digital transformation, and smart display terminals have become an industry An indispensable basic carrier in digitization. As the application scenarios of smart commercial display become more and more extensive, its industrial value is constantly improving, and it has become an important strategically significant field in the electronic information industry. As an important part of the LED display, it is natural to not miss this blue ocean market with unlimited prospects. Two commercial display products, digital signage and LED advertising machine, have occupied most of the outdoor commercial display market share in recent years. In today’s market, digital signage is dominated by outdoor commercial display, mainly LCD, and the current LED outdoor advertising machine is also a commercial display product that has only gradually emerged in recent years. Why did digital signage come into being? LCD or LED? Along with the development trend of digital information technology, commercial offices such as merchants, enterprises, and units have already begun to switch to digital propaganda. Traditional posters, leaflets, banners, etc. have all begun to show a substantial reduction, as there are many digital devices that can replace them, and the effect is even better. In today’s day when digital information becomes normal, digital signage has come into life, and the work of publicity and display

Digital signage is a brand-new media concept. It generally refers to large-scale shopping malls, supermarkets, hotel lobbies, restaurants, airport subway stations, cinemas, and other public places where other people’s traffic converge. The large-screen terminal display equipment can release business information and finance. Multimedia professional audio-visual system with entertainment information. Its purpose is to broadcast advertising information to a specific group of people in a specific physical place and a specific time period, so that it has the effect of advertising. Overview The digital signage system is juxtaposed with paper media, radio, television, and the Internet, and is called the “fifth media.” composition The Digital Signage system consists of the following parts: ——Display terminal (LCD liquid crystal display) –media Player Support video: MPEG-1, MPEG-2, MPEG-4, DivX, Xvid, H.264, Quicktime, WMV, AVI, FLV Audio: MP3, WAV, AC3, AIFF Images: JPEG, GIF, PNG, TIFF, BMP, and image slideshows with page turning effects Flash animation: Flash 8, Flash 9, Flash 10 ——Management Software 1. Content management -Powerful browser interface for media content creation and management -Role-based account security control -Create new program types without programming -Each player can customize different playlists -Online preview of the designated player, the playlist of the designated time -Dynamic display content defined by XML -Support dynamic content data in RSS format 2. Advertising management -Each ad placement can include one or more media files -You can specify the number of times and the sequence of ads in each playlist -Support multiple media formats: AVI, FLV (Flash Video), Quicktime MOV,

The display screen can be divided into three types: normal temperature, wide temperature, and ultra-wide temperature according to the supported working temperature range. The normal temperature display supports the working temperature between 0 °C and 50 °C, and the wide temperature display supports the working temperature between -20 °C and +70 °C. ℃, the ultra-wide temperature display supports the working temperature between -40℃～+90℃. Usually, the display screen with good low-temperature performance will have poor high-temperature performance. The wider the operating temperature range, the higher the price. Users can choose suitable display products according to actual use conditions.